What a supplement pack has to do.
Supplement shoppers decide fast, on crowded shelves and tiny search thumbnails. Every pack we design is built around four jobs.
Say what it does in a second
The product, the benefit and the flavor lead. Everything else supports them.
Hold a range together
Clear flavor and format coding so a full line reads as one brand — and each SKU is easy to find.
Make room for trust marks
Certifications like NSF Certified for Sport and Informed Sport placed where shoppers look for them.
Work on Amazon too
Designs that still read as a thumbnail, backed by listing and A+ content.
Brands we’ve worked with.
Packaging, identity and consulting for supplement, food and beverage brands — from first launch to category leaders.
Every format, one system.
Supplement ranges rarely live in one format. We design the whole family so a tub, a stick pack and an Amazon thumbnail all read as the same brand.
Stick packs
Single-serve formats where every millimeter counts and trust marks still have to read.
See KRĒO →Powder tubs
Pre-workout and protein tubs built to win the loudest aisle in the store.
See Applied Nutrition →Powders & hydration
Lines that stand apart on shelf and still read as one brand.
See Jocko Fuel →Amazon listings
Listing and A+ content in every format a listing needs.
Packaging consulting
Almost every client also brings us in as a consultant — from print production to finishing designs they already have.
Gummies & capsules
Bottles and labels where the benefit, flavor and dose have to fit a small front panel.
Retail shelf or Amazon page.
Where your product sells changes what the pack has to do first.
In store
Big-box, grocery and specialty retail like Walmart, Target, Kroger, GNC and The Vitamin Shoppe: you have seconds, from several feet away.
- Brand and product readable from across the aisle
- Flavor and format coding that sorts a full range
- Display boxes and shelf trays that work with the pack
Online
Amazon and DTC: your pack is a thumbnail first and a product page second.
- Front panels that survive being shrunk to a thumbnail
- Listing images and A+ content built from the same system
- Every size and format the listing needs, ready to upload
How we work.
One senior team from start to finish. Every project is scoped to your range, so we map out the timeline together on our first call.
- 01
Brief & strategy
We start with the product, the shopper and the shelf: who you're competing with, what has to read first, and where the brand needs to go.
- 02
Concepts
Distinct design directions, shown on real packaging formats — not just flat logos — so you can judge them the way a shopper will.
- 03
Refine & visualize
We develop one direction across every SKU and flavor, with 3D renders and mockups you can use for sell-in decks, ecommerce and launch.
- 04
Production-ready files
Print-ready artwork for your printer and co-packer, plus the assets you need online, from Amazon listings to social.
Questions, answered.
What supplement packaging formats do you design?
Tubs, pouches, stick packs, gummy bottles and the boxes and displays around them — across every SKU and flavor in the range.
Can you redesign packaging for an existing supplement brand?
Yes. We've built new identities from scratch and reworked established brands, like Applied Nutrition's bold new approach for its US launch.
Do you design for co-branded or licensed flavors?
Yes. We've designed co-branded products with Tang and Chiquita for Applied Nutrition, making both brands read clearly on one pack.
Can you help us sell supplements on Amazon?
Yes. We design Amazon listing images and A+ content, built from the same system as your packaging.
How long does a supplement packaging project take?
It depends on how many SKUs and formats are in the range. We map out the timeline with you on our intro call.
Do you handle FDA label requirements?
We lay out every panel to fit the required elements — statement of identity, net quantity, Supplement Facts, ingredient list and manufacturer details — and flag anything that looks off. Final claims and compliance sign-off should come from your regulatory team or attorney.
Should we refresh our packaging or rebrand?
If people already recognize your brand, a refresh often does the job — like Redefine Foods, where we kept the logo and modernized everything around it. If the brand itself is holding you back, a full redesign like Fig Brew’s is the better move. We’ll tell you honestly which one you need.
Can you design for retail and Amazon at the same time?
Yes. We design the pack to read on shelf and as a thumbnail, then build listing and A+ content from the same system so both channels look like one brand.
What files do we get at the end?
Print-ready artwork on your printer’s dielines, 3D renders and the web and Amazon assets you need to launch.
Do you offer packaging consulting?
Yes — almost all of our clients also work with us as consultants. That can mean guiding them through the print packaging process, helping finalize designs they already have, or being a second set of eyes on big packaging decisions. For Alpha Lion, for example, we consulted through their print process and helped finalize existing designs.
Do you work with brands that are just starting out?
Yes — KRĒO came to us with an idea and no brand, and we built everything from zero.